Content Marketing Officer - Private Patients (Royal Brompton Hospital) inLondon inLondon PUBLISHED
WED 6 NOV 2024
Opportunity to create impactful content that educates and informs patients and healthcare professionals.
Working for a prestigious organization with a strong reputation in private healthcare, providing gold-standard care across multiple renowned hospitals.
Contributing to a service where profits are reinvested into NHS services, enhancing care for all patients.
Access to extensive benefits including 27-31 days of annual leave, NHS pension, and discounts for local fitness and leisure facilities.
Support for professional development through education, training, and mentoring opportunities.
Flexibility in working arrangements, which promotes a healthy work-life balance.
Collaborative environment working with a passionate team focused on growing and improving patient services.
Guy’s and St Thomas’ NHS Foundation Trust is seeking a passionate Content Marketing Officer to develop and create engaging content for their private healthcare service, Guy’s and St Thomas’ Specialist Care, which operates across five renowned hospitals in London. The role focuses on crafting tailored content for various audiences, including patients and healthcare professionals, utilizing strong writing skills without the use of AI tools.
Key responsibilities include:
- Developing social media content and advertising
- Creating SEO-friendly content for service and condition pages
- Writing patient-facing articles and information materials
- Producing materials for referrers
- Creating explanatory videos about services
Successful candidates will be expected to have a solid understanding of science communication, which will be further supported by the Content Marketing Executive. The application process includes a written pre-interview task, with interviews scheduled for the week of November 25 and December 3.
Benefits include 27-31 days of annual leave, NHS pension, discounts, flexible working, training opportunities, and various well-being initiatives. For more information, candidates can contact Kate Green, Content Marketing Executive.
Our private healthcare service, Guy’s and St Thomas’ Specialist Care, provides gold-standard care from five of London’s world-leading hospitals: Evelina London Children’s, Guy’s, Harefield, Royal Brompton and St Thomas’. Each of our hospitals are internationally recognised for their specialisms, providing expertise across services, including heart and lung, maternity, fertility, and children’s and adult’s care. All profits from our private patient services reinvested into NHS services at our hospitals, advancing care for the benefit of all patients.
We’re looking for someone that is passionate about creating content for patients and doctors. You will be able to change your writing style for different audiences, so they easily understand our key messages while being equally intrigued in what we have to say. The ideal candidate will have a good level of ability in science communication, to be enhanced through the support of the Content Marketing Executive.
As this is a role which focuses heavily on strong writing skills, we kindly request that candidates do not use ChatGPT or other AI tools when writing their applications.
The first stage of interviews will be held online via MS Teams on the W/C 25th November, with successful candidates to be invited to a second round of interviews on 3 December. Candidates will also be asked to complete a short written pre-interview task.
Role
The role of the Content Marketing Officer will be to assist in developing content across all private patient service areas, including but not limited to:
Private patient activity is undertaken at across all five of our hospitals and at Wimpole Street Consulting Rooms and Diagnostic Centre.
The Main Specialties Undertaking Private Activity Are
We’re looking for someone that is passionate about creating content for patients and doctors. You will be able to change your writing style for different audiences, so they easily understand our key messages while being equally intrigued in what we have to say. The ideal candidate will have a good level of ability in science communication, to be enhanced through the support of the Content Marketing Executive.
As this is a role which focuses heavily on strong writing skills, we kindly request that candidates do not use ChatGPT or other AI tools when writing their applications.
The first stage of interviews will be held online via MS Teams on the W/C 25th November, with successful candidates to be invited to a second round of interviews on 3 December. Candidates will also be asked to complete a short written pre-interview task.
Role
The role of the Content Marketing Officer will be to assist in developing content across all private patient service areas, including but not limited to:
- Social media organic content
- Social media advertising
- SEO content development (including service, condition and treatment pages)
- Patient facing articles to promote our services
- Patient information materials
- Referrer-facing articles and materials
- Videos explaining services
Private patient activity is undertaken at across all five of our hospitals and at Wimpole Street Consulting Rooms and Diagnostic Centre.
The Main Specialties Undertaking Private Activity Are
- cardiology and cardiac surgery
- paediatrics
- respiratory medicine and thoracic surgery
- women’s services (gynaecology, obstetrics)
- renal
- ophthalmology
- fertility
- plastics
- GI surgery
- vascular surger
- 27 days annual leave on top of bank holidays, from 5 years 29 days annual leave, from 10 years 31 days annual leave
- NHS pension
- travel season ticket and staff loans
- discounted memberships to local fitness and leisure facilities
- exclusive discounts for Trust staff
- local and national NHS discounts
- salary sacrifice schemes
- maternity, paternity, sick pay entitlements
- flexible working policy
- education, training, development opportunities
- career guidance, coaching, mentoring
- annual staff recognition awards
- equality, diversity and inclusion staff forums and networks
- in-house occupational health, physiotherapy, staff psychology
- free flu vaccinations
- counselling service 24 hrs/day
- prayer facilities
- wellbeing workshops, and more.
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